It can be extremely frustrating to find the right shade of makeup, as many brands traditionally haven’t made many shades for extremely pale skin or darker skin tones.
But with more and more people embracing what they were born with, and shunning the bronzed look, there has been a greater demand for brands that can provide products to be a great match. Thanks to celebrity sweethearts like Dita von Teese, Rooney Mara, Amanda Seyfried, Kate Blanchet and Emma Stone, natural skin tones are being embraced more than the overly orange faux bronzed looks of the last few decades.
Today’s fair ladies embrace their alabaster skin and don’t seem to be in the least interested in turning themselves orange to be beautiful- they know how to make their red-carpet beauty looks work with their fair skin.
How to bring it out to play? If you’re looking to make a statement, lashings of mascara, bare eyelids and a bold red lip ALWAYS looks stunning on pale skin.
Blue-based red lippy really pops against fair skin, and if you’re feeling extra bold you could try a deep, dark wine coloured lip. Fair skin also looks divine with a light pink or peach blush on the cheeks and a soft-hued lid.
There are now many amazing makeup brands and products that cater to really wide ranges of skin tones. Girls Aloud’s Nicola Roberts brought out a gem of a foundation range called Dainty Doll, catering specifically for very pale British skin tones, which was a huge game changer.
Some other brands that I’ve found that carry some great ivory and alabaster shades are Illamasqua (try their Skin base Foundation); Suqqu (a Japanese brand that does great foundations as well as really pale concealers); Tom Ford’s traceless stick foundation (comes in alabaster and can double as a concealer); and Bobbi Brown’s Luminous Moisturising Foundation (which also features an Alabaster and a Porcelain shade).
A great tip I’ve discovered if you can’t find a foundation that’s light enough, you can easily tweak it to your liking by adding a white product. MAC Face And Body Foundation in White or Face Atelier’s Ultra Foundation in Zero Minus are literally pure white, so by mixing them with a too-dark foundation, you can customise your own perfect shade.
As far as concealers go, the holy grail for many is NARS’ Radiant Creamy Concealer. It’s particularly good for tricky skin tones and textures, and it comes in a wide range of shades, with Chantilly being a true ivory shade for the fairest complexions, and Vanilla for those with a slight hint of pink in their skin tone. As the name suggests, this concealer imparts a subtle luminous shimmer to the skin, making the skin look ‘lit from within’. It glides smoothly onto even the most dehydrated skin, which is great for paler girls whose skin can tend to look flat and dry when made up.
It’s definitely a case of trial and error, however with the vast array on offer now, you’re sure to be able to find your perfect match out there.
Whatever you were born with, learn to embrace it and let it shine!